DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.
The Gatorade Rookie Bottle was launched in February 2024: a new stainless steel bottle designed to meet the unique needs of younger competitors. Because their thirst is different, the Rookie Bottle needed to be different. To perfect the new design, the company took feedback and insights directly from parents and their youth athletes. With their help, three crucial features and functions were identified: mobility, durability and cleanability.
Continue readingFeira Preta is the biggest event of Black culture in Latin America. From its start 16 years ago as a fair, the event grew into a three day festival, a celebratory space where material and symbolic goods are exchanged, where roots are preserved and knowledge is transferred from one generation to the next. As part of our global diversity and inclusion platform, Doritos wanted to help amplify the voices that often go unheard, ensuring bold voices are given the opportunity to create positive change.
Continue readingRapidx Crm is a next generation customer management system designed to simplify complex workflows through an intuitive, Bauhaus inspired interface. It combines AI driven automation with a transparent and calming visual structure, using semi circular menus and minimalist layouts to reduce user stress and training time. Developed with real world clinical and corporate workflows in mind, it enhances clarity, boosts efficiency, and offers a seamless, emotionally engaging user experience.
Continue readingGirls Find Girls is a mobile app for females to research industry and understand female presence. Lacking of female representation is one of the reasons females not choose certain industries, even if they are passionate about it. Traditional career reports can be biased by gender. It requires deep knowledge and a great amount of time to dig out female-centered career insights. This app seeks to leverage on live data, advanced insights and woman organizations to help young girls and adult females to see the industry through their own perspective.
Continue readingRestful excels through its fluid transition from day to night, utilizing a dynamic color palette that intuitively guides users from wakefulness to relaxation. The Home and Meditation pages present a bright, inviting UI, while the Sleep page adopts muted dark tones to minimize screen glare and promote melatonin production. Carefully crafted micro-interactions, adaptive content recommendations, and an emphasis on accessibility create a highly personalized experience that ensures users of all backgrounds can easily navigate and benefit from the app.
Continue readingEvery spring, major internet companies conduct recruitment campaigns focused on university students, especially for internships. At the end of 2020, 5 Senses Design was commissioned by Tencent to create a visual packaging solution for their 2021 spring internship campaign. The design aligns with Tencent's slogan, showcasing creativity and appealing to young audiences while conveying a trendy image. The campaign achieved impressive results, with over 100,000 views and 1,000 positive comments, receiving favorable feedback from students and enhancing Tencent's employer brand among youth.
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DZGN features world-class communication design, graphics, packaging and technological innovation.
Sparkling Wine Label and Pack by Laura Ferrario
Monday, 9 JuneTrivet by Shakes
Sunday, 8 JuneFire cooking set by Andrea Sosinski
Saturday, 7 June
DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.