DZGN

DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

All In One Experience Consumption

The "All In One Experience Consumption" project is a Big Data Infographic showing information such as the purpose, type, and consumption of visitors to complex shopping malls. The main contents are composed of three representative Insights derived from the analysis of the Big Data, and they are arranged from top to bottom according to the order of importance. The graphics are done using isometric techniques and are grouped into using the representative color of each subject.

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HanKkeut

Han-kkeut is a brand developed by the collaboration of students and teachers. Under the brand objective of “all-in-one connection in learning,” Han-kkeut strives to research concepts required for learning and provide guidance that connects students with their teachers. The cover graphic symbolizes Han-kkeut with a stroke emanating from the brand identity image to express a sense of ascension. This is implemented on all Han-kkeut books to generate a unique visual feature.

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Lei Shing Hong Forest Food Court

Forest Food Court is a food court located in the office building designed by Famous Japanese architect Kuma Kengo in Beijing. The core concept of the architecture is “Forest in the city.” The branding and the 6m*150m huge wall art emerged from the concept. Delightful graphics and loosing strokes bring a relax, organic yet urban flow through the serious office building. The sub-abstract illustration balanced the atmosphere of the office and avoid of been too childish or cute.

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Josef Koudelka Gypsies

Josef Kudelka, a world-renowned photographer, has held his photo exhibitions in many countries around the world. After a long wait, a gypsy-themed Kudelka exhibition was finally held in Korea, and his photo book was made. As it was the first exhibition in Korea, there was a request from the author that he wanted to make a book so that he could feel Korea. Hangeul and Hanok are Korean letters and architecture that represent Korea. Text refers to the mind and architecture means the form. Inspired by these two elements, wanted to design a way to express Korea's characteristics.

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Hak Hi Kong

The proposal use three concepts to rebuild the CI system for Yong-An Fishing Port. The first is a new logo creating with specific visual material extracted from cultural characteristics of the Hakka community. Next step is a reinvestigation of entertainment experience, then create two mascot characters representing and let them appear in new attractions for guiding tourist into the port. Last but not least, planing nine spots inside, surrounding with entertainment activities and delicious cuisines.

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Borboleta

A new logotype for the two Grupo Dislub Equador existing gas stations networks: Dislub energia, based in the northeastern region of Brazil and Equador energia, in the Northern region of the Amazonas. Both companies worked independently one of the other but now after the rebranding both shows an identical image in a way that the consumers starts to perceive them as one, that was the main objective for the redesigning. An implicit symbolism, representative colors, a new typeface and organic shapes were the main elements chosen for this brand redesign.

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