DZGN

Wu yao

Illustrations

Saturday, 9 September 2023

Trip of Tea

The two illustrations combine the two routes of tea transportation in China's history, namely the "Tea Road of Ten Thousand Miles" and the "Maritime Silk Road", using horses as envoys and running through the route of the Ten Thousand Li Tea Road. Every time they arrive in a city, local characteristics are integrated, and the image of horses is also different, mainly reflected in the form of horses and the patterns on their saddles. The pattern on the saddle will change according to the urban characteristics of the destination city.

Wu yao

Alcoholic Beverage Packaging

Friday, 8 September 2023

Challenger

Challenger is a spirits packaging design. Inspired by traditional Chinese mythology Nezha and Wukong. Express the spirit of courage to challenge. The main colors of the bottle are blue and orange with illustrations. The packaging box is dark blue, with elements representing Wukong and Nezha printed on the front, and the craftsmanship is embossed with hot stamping. Integrate illustration art and Chinese culture into packaging. Adopts an oblique 60-degree double-door opening method.

N Z Skin Care Co., Ltd

Skincare Packaging

Thursday, 7 September 2023

Gota

The packaging of the brand takes inspiration from the Maori tale of New Zealand and blends the vital force of the culture, traditional wisdom, and modern technology, aiming to offer a quality and natural skincare experience. Furthermore, the packaging design is oriented towards sustainability, employing recyclable and environmentally friendly paper and printing materials, thereby avoiding using metal materials and electroplating processes that do not align with modern society pursuit of environmental protection.

Xi'an Yiwen Brand Design Co., Ltd

Food Packaging

Wednesday, 6 September 2023

Zongchuan 1929

Zongchuan 1929 also serves as a unique blessing for the recipient. As a gift for the Dragon Boat Festival, it plays an important role in conveying emotions between people. The temperament and culture it presents reflect the personality and cultivation of the gift giver. Zongchuan 1929 is designed to give a sense of the bustle of Chang'an's streetscape and the warmth of its people. The unique box opening and printing process, as well as the use of sustainable paper, also reflect the brand's social responsibility as a long-established Chinese brand.

Ying Song Brand Design Co., Ltd

Baijiu Packaging

Tuesday, 5 September 2023

Kweichow Moutai Sanhua Flying Apsaras

The design takes inspiration from the Flying Apsaras motif found in Dunhuang murals as its primary visual concept. Hand painted in the style of ancient Chinese mural art, depicting the beautiful and agile posture of Tang Dynasty flying figures. Inside the box, there are double-layered cloud-shaped decorations surrounding the bottle, and when the inner box is opened, it gives the impression of a Flying Apsara flying out from the Dunhuang murals.

Jiayi Chen

Mixed Reality Interface

Monday, 4 September 2023

Mukden Palace Experience

Unlike modern museums, which are typically built with innovative digital interactive experiences, those located within cultural landmarks and heritage sites often face a common challenge: the lack of digital experiences. By designing the Mixed Reality interface in the Apple VisionPro, The Palace Museum Interactive Experience, represents a pioneering approach by introducing new ways to display exhibits in heritage museums. This method not only balances preserving cultural artifacts with digital interaction but also sets a pioneering example for heritage museums worldwide.

DZGN

Trip of Tea

Challenger

Gota

Zongchuan 1929

Kweichow Moutai Sanhua Flying Apsaras

Mukden Palace Experience

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Trip of Tea

Challenger

Gota

Zongchuan 1929

Kweichow Moutai Sanhua Flying Apsaras

Mukden Palace Experience

ABOUT ME

RECENT POSTS

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ENCYCLOPEDIA

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