DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.
Global multimedia campaign by Phillips in Association with Bacs and Russo to promote the sale of a rare Patek Philippe watch, once belonging to Aisin Gioro Puyi, known throughout the world as The Last Emperor, including logo design, cinematic trailer, historic documentary video, catalogue, and exhibition tour with stops in New York, London, Taipei, Singapore and Hong Kong; bringing the unique history and provenance of the watch to life.
Continue readingThe creativity comes from the aesthetics of the Song Dynasty in China. Minimalism was a characteristic of Song Dynasty aesthetics. Chinese ceramic art reached its peak in the Song Dynasty. The bottle adopts the sky blue color of Ru Kiln in the Song Dynasty, with a minimalist design that conveys the Real artists simplify. Flower arrangement, burn incense, It’s a lifestyles of the literati in the Song Dynasty. And the wine bottle can be reused as a vase for flower arrangement, and the bottle cap can be used as a incense base. The design reflects the elegant life of Song people.
Continue readingOur creatively designed yuzu wine, inspired by the Three Kingdoms tale of Huan Xiong, features intricately carved packaging and high-footed cups, exuding historical opulence. Packaged in an eco-friendly walnut wood box, the yuzu wine offers health benefits and a stylish choice, commemorating 30 years of cultural exchange in Gaoxing County.
Continue readingThis packaging cleverly blends wood and aluminum-coated bags to showcase a fusion of modern technology and Eastern culture. With a sliding wooden box for easy access, its interior stack design, topped with sponge pad cardboard, protects the product and offers branding opportunities. The bottom accessory box, featuring a convenient handle, allows easy retrieval. Its stacked structure minimizes size, saving on transportation costs while ensuring product safety. This design meets practical needs and conveys a unique bronze culture experience in line with the brand.
Continue readingThis project's packaging design seamlessly blends the Three Su's family's cultural heritage with minimalist bottle design and six unique illustrations. These illustrations vividly narrate the family's historical stories. The bottle cap, resembling Su Dongpo's iconic hat, and the bottle's eaves symbolizing heaven is round, earth is square, add depth and cultural significance. This design enhances product recognition and deepens consumer understanding of Chinese culture, reflecting the creator's commitment to cultural heritage preservation and offering a more meaningful purchasing experience.
Continue readingWherever there is football, there is Pepsi. The brand wanted to celebrate the Big Football Event in 2022 i in Qatar, the first time ever hosted by an Arab country , with an unexpected Pepsi twist. The brand was not an official sponsor, but still wanted to make its presence known for this landmark event, and so it required a creative strategy to design limited time offer (LTO) packaging, key visuals, and animations that would capture all the excitement of local football fans.
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DZGN features world-class communication design, graphics, packaging and technological innovation.
Extractor Induction Hob With Knobs by Fabrizio Crisà
Monday, 21 OctoberSingle Malt Irish Whiskey by Tiago Russo
Sunday, 20 OctoberSmart Workshop Operation Platform by 4Paradigm UED
Saturday, 19 October
DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.