DZGN

DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Cloud Living Room

Cloud Living Room symbolizes a reception space at the pinnacle of the city, serving as a bridge connecting the city and the future, people and space, resources and opportunities. Cloud represents height and vision, reflecting the project's strategic position at the city's peak, offering a panoramic perspective of the overall landscape. It aims to create an intelligent and futuristic urban exhibition space, providing a platform for interaction, exchange, and experiential display for citizens,

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Samarqand

Qazvin Baklava is one of the traditional sweets of Qazvin city. This pastry is made from edible nuts such as pistachios, almonds, cashews, walnuts, and hazelnuts, with ground pistachios being its main ingredient, giving it a distinct green color. The primary brand archetype is the Caregiver, chosen for its key traits of generosity and health promoting qualities. Another archetype is the Sage, symbolizing a wise, knowledgeable, and learned figure, someone who believes in knowledge and uses it to create health based products.

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Adam and Eve

The packaging masterfully blends storytelling, art, and tradition. Inspired by both the biblical narrative and Homer's Odyssey, it pays homage to the timeless tradition of sun drying figs. Vintage botanical illustrations evoke a sense of exploration and discovery, merging art and science in a nod to the notebooks of old explorers. The design celebrates nature's bounty and human ingenuity, creating a rich connection between history, heritage, and the craft of preservation. This packaging transforms a simple fruit into a story of curiosity, artistry, and tradition.

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Nai Yes

The Nai packaging redefines resilience and transformation by repurposing discarded marble into unique cases for premium olive oil. Inspired by Michelangelo's transformation of rejected marble into the iconic David, each package serves as a symbol of reinvention. The bold Νai, Yes in Greek, challenges the No, the negative forces of rejection, embodying the potential for second chances. This design not only protects its contents but also carries a social message of hope and individuality, demonstrating that what is often discarded can become an extraordinary inspiration for optimism.

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Thorn Metamorphosis

Thorn Lighting transforms nature's sharpest form, the thorn, into a modern design object that embodies the balance between hard and soft, light and shadow. Inspired by nature's metamorphosis, this lighting symbolizes strength, resilience and spiritual growth through adversity. The design blends raw, organic edges with industrial lines, reflecting the beauty and hope found in challenges. A cinematic experience was created using Houdini, Redshift, and advanced simulation techniques to visually represent this transformation, blending the wild spirit of nature with modern aesthetics.

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Finenutri

Finenutri is a scientific anti-aging supplement brand developed specifically for women over 25 years old. The double layer structure design combines the frosted outer box with the food grade liner, breaking the impression of traditional health products as pharmaceutical products. The outer box uses sandblasting to create a frosted texture, and the translucent material reveals the product capacity of the liner. This structure can not only effectively block light, but also provide an ideal storage environment for ingredients to ensure product stability.

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