DZGN

China Resources Snow Breweries

Packaging

Tuesday, 29 November 2022

Lowen

Based on the imagination of form and romance, the package design of Lowen series features its unique sense of fashion and evocative expressiveness. It integrates pen drawing, mezzotint art and street tattoo. Different geometrical sharps go with multiple bright colors on the bottle standing for different flavors, including raspberry, cherry and Weissbier. The packing has clear transmission of socializing and flavors, which can help build close connections with target consumers.

Matteo Ruisi

Visual Identity

Monday, 28 November 2022

Bank of England

Designing for a central bank means finding a balance between technical and sensitive information, staff-led outputs, engaging general communications, and a series of regulations. This is not simple to achieve and it is based on delicate internal dynamics. The new identity has been developed together with the people who will use it, balancing all the aspects of the communications. It focuses on reaching a wider public with an accessible, relevant, structured, and distinctive approach. These key principles have been used as a design direction for all the visual assets.

Updesign

Wayfinding Signage System

Sunday, 27 November 2022

Shenzhen Jiangangshan Hill Park

Henri Rousseau's impressionist style is ingeniously applied as the main visual elements into this project. Wayfinding signs are designed as interesting impressionist-illustration silhouettes here and there in the park, creating a tranquil eco-friendly hilly aura for visitors. The artist's thoughts and the project's purposes are brought into resonance by the concept of harmony between human and nature.

Przemek Hajek

Magazine

Saturday, 26 November 2022

Afterimages

The graphic design concept and visual communication for the Afterimages art magazine is coherent: from logo, identity to the layout. The main goal of the project was to tackle with the legacy of the Strzeminski Academy of Fine Arts in Lodz and create a modern version of it that stems from the avant-garde tradition. Rough quality paper, dry-stamping technique, the printing colour (Pantone) applied to the cover, corresponds to the topic of each issue. The magazine is richly illustrated, filled with quality photos, and in this respect it resembles life style magazine.

Tanya Dunaeva

Typographic Brand Identity

Friday, 25 November 2022

Moscow Ambassadors School

Interesting stories are hidden behind every turn of the old streets and it is impossible to associate the City with any one minimal set of recognizable symbols. While studying the city, the future ambassador discovers it anew, like a student discovers a primer at school. For the construction of the identity, a typographic solution was chosen, based on the principle of typographic eclecticism: the Old National script, interspersed with the cursive script and recognizable fonts of the avant-garde artists. The color scheme is laconic-bright red.

Nobuya Hayasaka

Brand Identity

Thursday, 24 November 2022

Q Shinsyu Apple Pie Lab

These are branding projects for Q, an apple pie specialty store. The typography of the store's name, Q, was created using the apple as a motif and symbol for the store. All brand tools, including the exterior, interior, lighting, stools, uniforms, and packaging, were designed using this simple symbol. In keeping with the product concept of utilizing materials as they are, the tools are also designed simply, utilizing the colors and textures of the materials, such as paper and wood, as they are. All designs are in line with the store's vision of valuing the original taste of apples.

DZGN

Lowen

Bank of England

Shenzhen Jiangangshan Hill Park

Afterimages

Moscow Ambassadors School

Q Shinsyu Apple Pie Lab

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Lowen

Bank of England

Shenzhen Jiangangshan Hill Park

Afterimages

Moscow Ambassadors School

Q Shinsyu Apple Pie Lab

ABOUT ME

RECENT POSTS

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ENCYCLOPEDIA

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