DZGN

DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Gradient Experiential
Multifunctional Traveling Bar
Wednesday, 28 February 2024

The Tiny House

The custom-fabricated Tiny House is a mobile bar designed to be a physical manifestation of the "House of Suntory" brand and created to bring an immersive experience symbolizing Japanese hospitality. It features two micro bars serving luxuriously crafted cocktails in an intimate setting inside the house, while a hospitality lounge outside features a highball bar for guests during their wait to get inside. The outdoor area includes interactive elements such as a kinetic sand table, a bamboo wishing tree, lounge furniture, a TV for brand content, and a spiral staircase to the roof.

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Hong Kong Trade Development Council
Installations
Tuesday, 27 February 2024

Art Of Living

The organiser for the Hong Kong Houseware Fair had 2 objectives. Firstly, to elevate the show’s image, secondly was provide a physical trend forecast display area. From this, a welcome/signage installation was created at the venue’s main foyer and exhibition hall entry inspired by the trend research. Selective colours and forms were used to create abstract interior settings. For the physical trend forecast display 4 categories of future trends provided by the houseware industry were curated in a similar visual merchandising technique to narrate the stories of the displays to the visitors.

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Inty LLC
Holographic Installation
Monday, 26 February 2024

Mixed Reality

To solve the task of presenting the energy strategy of the city, a hologram was chosen as the tool. It was needed to develop the interior and exterior of the stand, taking into account the strict limitations of the technology to re-invented the hologram technology. Instead of 1 layer, designers used 3: a hologram, a background, a projection onto the floor. All layers worked synchronously. The graphics had to comply with strict rules in order not to break the magic. Tried to stick to minimalism and focus on achieving the illusion of the presence of real objects and a sensation of energy literally in the air.

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ANO Moy Rayon Team
Exhibition
Sunday, 25 February 2024

City Details

The showcase of design solutions for hardscape elements City Details was being held from October, 3 to October, 5 2019 in Moscow. Advanced concepts of hardscape elements, sports- and playgrounds, lighting solutions and functional urban art objects were presented on an area of 15 000 square meters. An innovative solution was used to organize the exhibition area, where instead of even rows of exhibitor booths there was built the city’s working miniature model with all the specific components, such as: the city square, streets, a public garden.

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Hong Kong Trade Development Council
Event Organisers Space
Saturday, 24 February 2024

Centrestage 2018

Centrestage being one of Asia’s premium fashion events was held at the Hong Kong Convention and Exhibition Centre for 4 days. Over 220 fashion brands occupied a 7000 square meter area. The event organiser gave 3 communal areas at the event to elevate the show’s ambience. To reflect the design concept, Tomorrow Lab a series of futuristic industrial laboratory themes were created to evoke the visitors’ imagination. Various installations were developed, starting at the venue’s entry concourse area then leading into the exhibition hall’s central display and catwalk arena.

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Saltanat Tashibayeva
Website
Friday, 23 February 2024

Travel

The design used a minimalist style, so as not to overload the user experience with unnecessary information. It is also very difficult to use a minimalist style in the travel industry since in parallel with a simple and clear design, the user must get complete information about his travel and this is not easy to combine.

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DZGN features world-class communication design, graphics, packaging and technological innovation.

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