DZGN

DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Recall Of The Universe

The immersive exhibition of the universe space, requested by the client Bilibili, was created within the famous large shopping center, Xi'an Gpark. An inverted high-hanging crystal city reflection was displayed by irregular LED screens, which created an eye-catching space accelerator. The original Water Curtain Square has been transformed into a giant space elevator. There were also amazing Planetary Gate and Civilization Gate. A mobile navigation system, interactive projection, artificial intelligence, AR, neon light, etc., were used to create an immersive experience for visitors.

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Terra

The curvilinear logo design with the theme of aroma drifting from the environment expresses a natural and high quality coffee experience. The individual labels are designed with a collage of local photographs that connect the producer's face with the place of origin, environment and consumers, and convey the individuality and charm of the unique coffee produced in each region.

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Better Bodies Hi

Better Bodies Hi is a workout studio. They needed to create an environment where users after office work could gradually prepare their body and mind towards exercise. Therefore, they designed a typeface that transforms in three stages. As users move from the reception to the workout area, the typeface of the sign gradually changes to a thicker and larger. The typeface gradually guides and encourages the user to work out. They used this typeface in logo, website, and products, to create a brand identity.

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Sakura Shimizu

This package was created as a branding project for a floral artist. All of the brand's tools were created in a uniform gray color, which shows the true colors of the flowers. The packaging is designed in a simple achromatic color so as not to detract from the quality of the client artist's work. The symbol is based on the typography of a Japanese character meaning "flower", and all brand tools are created around this symbol. By using this "kanji" symbol, the client communicated to consumers its position as a Japanese floral artist.

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Chun Jiang Hua Yue Ye

Chun Jiang Hua Yue Ye is a Chinese poem, which means that a spring night is calm on the river, a bright moon hangs in the sky, and the fragrance of flowers floats. Inspired by Chinese poems, three poems are used to name different chapters and scenes, full of oriental artistic conception. The immersive experience is not only CJHYY, but also different poetic moods such as Full Ship Star River and Peach and Plum Spring Breeze, each scene switching is 360-degree subversive, so that participants can experience different poetic and picturesque.

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The Emerald Isle

A timeless art statement and what is today the most luxurious and rarest Irish whiskey ever created. A record-breaking highly collectable set that brings together immersive, sensorial design and craftsmanship with the artistry of refined jewellery and detailing. Envisioned as the ultimate whiskey statement, with only 7 sets in existence, the fully bespoke Emerald Isle collection pays homage to iconic and mythological Irish sites through the refined bottle, box and display unit designs that make this an unforgettable experience, and truly, a piece of whiskey and jewellery history.

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