DZGN

DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Ken14

Ken 14 is packaging created for a beer made from domestic barley. The design abstracts the natural scene of the barley fields of Hulunbuir, using white, green and golden colors to recall the growth of barley from seedling to maturity. The layout and text follow the style of old Chinese newspapers, which supports easy reading. The materials include a biobased leather alternative made from spent grain, a non woven fabric, a recyclable kraft paper bag and a biodegradable paper box, chosen to support environmental protection.

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High Mountains Flowing Water

High Mountains Flowing Water is a poster and visual identity created for an exhibition of Chinese and Italian art. The design blends Eastern and Western elements to express cultural exchange. The Chinese characters for mountain and water are joined with English letters in one fluid calligraphic motion, and the letters M and W form a shape that recalls a Roman column. A palette of red, white and green refers to the Italian flag. The exhibition title, date and venue are set in larger type for quick recognition. Tote bags, fans and staff badges share the same visual design.

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Fiery Spark Feifei

Fiery Spark Feifei is a brand character created for iFLYTEK, a company working in the field of artificial intelligence. The character has a simple form with sleek lines and a friendly appearance. White is the dominant color, expressing open possibilities in the artificial intelligence field, while accent colors are taken from the brand logo. Fiery Spark Feifei acts as an online assistant on the company website and applications, offering question and answer services. The character also appears in cultural products, campaigns and exhibitions.

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Blueline

Blueline is a public safety platform designed to build trust, transparency, and accessibility between communities and law enforcement. With real time case tracking, anonymous reporting, and multilingual support, it ensures inclusive and barrier free engagement. The platform's mobile first, user-centered design makes public safety more intuitive and accessible, fostering stronger community law enforcement relationships through technology driven solutions.

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24 Solar Terms and Gods

24 Solar Terms and Gods is an illustration series that pairs each of the 24 Chinese solar terms with a traditional deity. The artworks draw on mythological figures from ancient Chinese classics and on petroglyph forms, using fine detail and a red and black palette. Each illustration measures 594 by 420 millimetres and is prepared for both print and digital display. A QR code in the lower right corner of each illustration links to a website with solar term explanations, deity stories and agricultural knowledge.

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Sui Li

Sui Li is a packaging design for Chinese baijiu. The bottle is made of high borosilicate glass, chosen for clarity and corrosion resistance, so the color of the liquor remains visible. A seed shaped label in gold is produced with metallic transfer printing for a three dimensional effect. A seed vein texture on the bottle surface adds a tactile quality. The gift box uses silver cardstock with screen printed white river contours, refined with UV processing. Gold, black and white form a clear contrast. The seed imagery refers to growth and to the natural origin of the drink.

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