DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.
Zero is a kind of low-calorie drink. The infinity symbol is used to interpret the concept of midnight as both the end and the beginning. Moreover, figure 0 on the package uses to a 3D liquid metal process, while the illustrations on bottles are designed based on pioneer visual art, representing the low-calorie feature of the product and a futuristic style.
Continue readingLocated in the China-South Korea (Yancheng) Industrial Park, the site of a former playground, after renovation, was restored to a Sino-Korean cultural exchange leisure block. The site's mission is to publicize the city brand and promote South Korean culture. China is correlated with South Korea in terms of history and culture. The design deconstructs and rebuilds the Korean elements such as iconic ribbons of traditional Korean costume, the traditional Korean color "Obangsaek" and strokes characteristics of Korean characters.
Continue readingThe Eastern Seawall project was to connect 6 areas visually by unified signage systems, creating a unique experience for visitors to enjoy native features and vitality. While avoiding intrusive design, designers took "reading on the way" as a main design concept. It provides visitors with a fresh, interesting, and complete experience to read information, such as signboards, site maps, and ecology introductions for roads and entrances. Modular structures were adopted to meet the needs of different venues.
Continue readingThis is a New Year gift box. It presents the extensive and profound Chinese character culture. The gift box is made of paper pulp, and the tea leaves are stamped into Chinese characters through the membrane. The packaging combines tea culture and Chinese character culture. Every word is a blessing. These are all good wishes for the recipients. This is an innovation for tea packaging.
Continue readingA Chinese liquor bottle design inspired by ancient bamboo slips used in documenting Chinese culture and the Cang-Shan liquor distillation process has been unveiled. The black exterior exudes purity and depth, while a Chinese poem carved on bamboo slips inside adds sophistication. All materials used are sustainable and reusable, presenting a solution to the recycling dilemma in the liquor industry. This design blends calligraphy, bamboo slips, and an intricately shaped bottle to revive the reading and drinking cultures central to Asian society.
Continue readingDigital human live platform has created a new scheme for online live sales, which facilitates the digital transformation of the whole industry, and accelerates the development and commercial realization. And it conforms to the multidimensional integration of the global economy, markets, and commodities. As a permanent digital asset of an enterprise, digital human live will connect brands with consumers, and provides new growth space for brand efficiency, then truly making live marketing of this brand sustainable and durable.
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DZGN features world-class communication design, graphics, packaging and technological innovation.
Down Jacket by ANTA SPORTS PRODUCTS GROUP CO., LTD
Monday, 4 NovemberBookstore by Li Xiang
Sunday, 3 NovemberSales Center by Cindy Jin
Saturday, 2 November
DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.