DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.
The research of this Dark Witch character started by looking into the Korean culture once more, but this time designer wanted to create something realistic, Asian with better character appeal and strong feelings and wanted to make her dark, mysterious in real-time, and realistic. The project starts in the heart of Tokyo in January 2022 and it's updated every two months with new character designs and story reveals.
Continue readingCan a toilet paper brand be cool and fun? EcoHiny is 100% organic bamboo, FSC certified and as eco-friendly as possible. The brand symbol is a peach, colors and typeface choices reflect the fun, natural and the soft nature of the product. Aim was to differentiate the brand from others on the market by using a unique color palette. Deep blueish green hue, paired with peach, gives a playful personality, also conveys a sense of eco-friendliness and sustainability. These design choices communicate with the target customer group instantly and creates a bond between the brand and the customer.
Continue readingThe installation faithfully reproduces the two mobile phones at a 1:1 scale. It is currently one of the largest single-object mobile phone installations in the world. The design ensures consistency with the actual devices in terms of appearance and detail quality, while incorporating differentiated designs for different target audiences based on gender. Furthermore, radar tracking, body capture, naked-eye 3D, and other technologies are used to integrate rich digital content and create a visually stunning combination of the large screens and the Shanghai Bund landscape.
Continue readingThis probiotic product is specifically designed for women's waist slimming. The packaging structure simulates the waistline of women, allowing consumers to perceive the waist-slimming functionality of the product. The dynamic and diverse patterns on the packaging surface, reminiscent of the fascinating transformations of the human microecology, are complemented by the brand's blue color and various bright complementary colors, achieving a balance between professionalism and fashion.
Continue readingThe designer aimed for the book not only to remind of the past, but also to reflect the present, so the bright orange and black colours was chosen, which is a symbol of energy, creativity, and the thematic colour of the present institution at the premises. The book is designed in a minimalistic way while the sleeve itself has no title, only the period of time and a stylized owl encoded on its front, which is a symbolic way of marking the centenary and school location. Classic printing technologies, such as offset printing and hot stamp foiling, was used to achieve the result.
Continue readingIn the heart of Ardeche, a secluded region in France, an infused liquor bottle is born. Maquera's packaging forges a direct connection with enthusiasts, introducing a container intentionally designed for a new homemade infusion after enjoying its original contents. A replaceable label overlaps a screen print, creating an asymmetry. Crafted from durable materials, it becomes infinitely reusable. This approach addresses consumer concerns, making the product stand out on the shelf while being entirely sustainable.
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DZGN features world-class communication design, graphics, packaging and technological innovation.
Lounge Chair by Huile Yi
Saturday, 2 NovemberConcept Car by Geely Design
Friday, 1 NovemberDown Jacket by ANTA SPORTS PRODUCTS GROUP CO., LTD
Thursday, 31 October
DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.