DZGN

DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Lumin

Lumin is a design made 100 percent from alluminium. Without a mechanism, the elasticity of the material is used to hold the graphite. It is produced using different numerical control machining processes, with a manual finish in each one of them. Identified with its engraved serial number and accompanied by packaging that authenticates its originality. Its designer wanted to represent in Lumin the emotion of emptiness. A fragment of the brilliance that lives in each person, not perfect but authentic. In this way Lumin invites introspection and personal reflection.

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Amores

Amores, a premium beauty lounge in Dubai, embodies elegance through a brand identity that merges modernity with cultural heritage. Designed to attract a diverse clientele, with a focus on noble Emirati women, its visual language draws from classic beauty industry elements like mirrors, combs, crowns, and scissors, reinterpreted in a vintage style. Inspired by Arabic architecture and Gulf region motifs like palm trees and gazelles, the identity conveys grace and tradition. An earthy color palette reflects the UAE landscapes, while a bespoke logotype enhances femininity across all touchpoints.

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Maharani Mahansar

Maharani Mahansar Royal Rose Palace Edition celebrates Rajasthan heritage and the allure of Rosa Damascena. The design features a vintage shield motif with a black, red, white and gold palette, evoking timeless elegance. Inspired by Pushkar rose farms and the architectural grandeur of historic forts, this royal edition harmonizes tradition with craftsmanship, embodying cultural and artistic significance.

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Collection 10 Years Of Shede

Collection 10 Years of Shede is packaging for a Chinese baijiu liquor. The design draws on two traditional Chinese crafts, movable type printing and papermaking. Movable type elements appear on the outer box surface and on the bottle cap, arranged in a pattern that looks scattered yet ordered. The bottle body is carved with rock patterns, with concave and convex areas that recall ten years of ageing and the work of heritage craftsmen. The paper and plastic packing on the front is fully recyclable and naturally degradable. The design keeps simple forms and clear proportions.

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Golden Seasons Brick

Golden Seasons Brick is a packaging design for compressed Pu-erh tea bricks. The outer sleeve is made of antique-textured specialty paper with debossed seal motifs and gold foil stamping. Inside, a dual-layer drawer box of gold cardstock and grey board holds eighteen gold-foil-wrapped bricks, nine per tray. Anti-shock slots protect the bricks during travel. Each brick weighs four grams, a number that echoes the words for four seasons in Chinese. The trays are replaceable, so the box can be refilled and reused.

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Mountain Sea Rare Treasure

Mountain Sea Rare Treasure is a premium gift box for packaged nuts. The box holds eight metal cans, and each can contains nuts from a different country or region. Illustrations on every can combine the brand character with traditional Chinese brushwork landscapes of mountains and seas. The outer box is made of cardboard wrapped in synthetic leather, with a leather handle on the top and gold-plated metal feet at the corners. Hot stamping gives relief to the lines and the calligraphy. A metal lock at the side opens the box in one simple step.

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