DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Kweichow Moutai Baijiu Packaging

Kweichow Moutai

Kweichow Moutai is a packaging design for a Chinese spirit sold in Japan. The bottle shape is based on the classic Moutai bottle and takes the colors and character of Ru Kiln porcelain, which began in the Tang dynasty. The calligraphy on the package comes from a poem by the Japanese poet Prince Nagaya, written during the Tang dynasty. The same phrase appeared on relief supplies sent from Japan to Wuhan, recalling long cultural exchange between the two countries. The package measures 77 by 77 by 173 millimeters. The design serves as a medium for cultural exchange.

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Lidu 1308 Alcoholic Beverage Packaging

Lidu 1308

Lidu 1308 is a packaging design for a Chinese spirit. The design unites Jingdezhen porcelain craft and Lidu brewing tradition. The ceramic bottle holds 500 ml and carries Yuan Dynasty blue and white dragon motifs with underglaze painting and an embedded golden seal. The metal alloy cap is engraved with characters inspired by movable type printing. The outer case is made of rigid board wrapped in silk textured material, decorated with twin dragons in blue relief and gold stamping. A rotating opening structure reveals the bottle for display.

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Transition Exhibition

Transition

Transition is an exhibition of ikebana, the Japanese art of flower arrangement, which has a history of 1,400 years. The open layout has no rear wall, so visitors walk freely and view each arrangement from many angles instead of only from the front. Sunlight and responsive LED lighting change through the day, so the space and the living flowers shift continuously. The pedestals are 3D printed from recyclable resin and can be taken apart, moved and reused. The level, barrier-free floor gives easy access to all visitors.

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Aquafam Packaging

Aquafam

Aquafam is a bottle designed for premium natural mineral water. The bottle is made of high white glass and shaped with rounded shoulders and a recessed base that recall karst mountain forms. Symbols inspired by the Hongya Tianshu petroglyphs are formed directly during molding, creating a tactile intaglio texture and reducing the use of ink. The cap is embossed with an ichthyosaur fossil motif and uses a standard twist off aluminum closure. The outer packaging is made of corrugated material from recycled pulp and is printed in two colors only.

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Shearing Magnetic Absorption

Shearing

This is a magnetic paper organizer stationery that draws its design inspiration from the image of an adorable sheep. It creates the visual effect of the paper clips becoming the sheep's wool. It evokes the image of a charming sheep standing on the desk, holding paper clips as if they were tufts of wool, adding an element of fun and whimsy to the task of organizing. It not only fulfills functional requirements but also engages users emotionally through its unique and story like features.

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Traces Of Zero Calendar

Traces Of Zero

One card can be used as two-month calendar on both sides. Zero shaped frame is embossed with dates, and the thin paper inside the frame is Pachika paper which becomes translucent by hot stamping. Taking advantage of its characteristics, the minute and delicate realism of nature and the living world that are often overlooked was extracted. Those throw at you that seeing the world from viewpoint of Zero, that's with your clear eyes, will help you to find clues to a better world. Although it's a small desk calendar, it has a dynamic axis goes back and forth between micro and macro perspectives.

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