DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
OBDeleven Smart Vehicle Diagnostic Tool

Aivaras Astrauskas Smart Vehicle Diagnostic Tool Vehicle Accessory Monday, 18 December 2023

OBDeleven

OBDeleven is a compact diagnostic device for modern vehicles. The device plugs into the OBDII port and connects wirelessly to a smartphone or tablet, where cloud-based software reads the vehicle systems. The form is inspired by the modern car key, so the size, colour and materials suit a daily driving accessory. A glowing LED light can be set to different colours to match the car interior. A strip allows convenient extraction. Matte plastic surfaces are combined with shiny elements. The small body keeps professional functions in a portable form.

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Queen Brand Design

Zheng Yuan Huang Brand Design Photography Sunday, 17 December 2023

Queen

The extended design is based on the concept of the queen and chessboard. With the two colors black and gold, the design is to convey the sense of high-class and reshape the visual image. In addition to the metal and gold lines used in the product itself, the element of the scene is constructed to set off the war impression of the chess, and we uses the coordination of stage lighting to create smoke and light of the war.

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Mtn Dew AMP Game Fuel Launch Packaging

PepsiCo Design and Innovation Packaging Packaging Saturday, 16 December 2023

Mtn Dew AMP Game Fuel Launch

Mtn Dew AMP Game Fuel Launch is a beverage packaging and brand identity design for a ready to drink performance drink made for gamers. The visual identity is built to suit the gaming and e sports environment while avoiding common cliches. A strong graphic foundation supports future products, partnerships and consumer experiences. A complete set of launch assets was developed, covering the brand, the product and the consumer experience. The design aims to present the drink in an authentic way to e sports athletes and gamers.

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Macys Website Redesign

Willy Lai Redesign Interface Friday, 15 December 2023

Macys Website

Macy's Website is an online retail interface that allows customers to browse and buy the products offered by Macy's. The website was redesigned in response to customer feedback, resulting in a clean and simple layout inspired by fashion media and consumer technology products. Responsive web technologies allow access through laptop computers, tablets and smartphones. Extensive research guided the work, including user surveys, interviews, A/B testing and usability testing. The simpler structure streamlines the purchase process and improved user engagement.

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Peace and Presence Wellbeing Branding

Lisa Winstanley Branding Graphic Thursday, 14 December 2023

Peace and Presence Wellbeing

Peace and Presence Well-being Is a UK based, holistic therapy company providing services such as reflexology, holistic massage and reiki to rejuvenate the body, mind and spirit. The visual language of the P&PW brand is founded on this desire to invoke a peaceful, calming and relaxing state inspired by nostalgic childhood memories of nature, specifically drawing from the flora and fauna found in riverbanks and woodland landscapes. The colour palette takes inspiration from Georgian Water features in both their original and oxidised states again leveraging nostalgia of bygone times.

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Moutai Group's - Taiyuan ZHI Packing Design

li zuo Packing Design Packaging Wednesday, 13 December 2023

Moutai Group's - Taiyuan ZHI

Taiyuan ZHI Yuanyi is a liquor bottle packaging design created for the Moutai Group. The design departs from the established Moutai style and keeps only the familiar bottle shape, which is enlarged and made taller. Water is the central theme, since liquor is described as a water that carries emotion. The surface shows a seawater and cliff pattern drawn from ancient official robes, together with traditional auspicious motifs. Waves, standing stones and clouds suggest happiness and long life. The decoration is baked onto the glass bottle.

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