DZGN - Award-Winning Design News

Designer: Wu Yao Work: Alcoholic Beverage Packaging Classification: Packaging Published: Wednesday, 27 August 2025

Challenger

Challenger is a packaging design for a pair of spirits bottles. The design draws on two classic Chinese mythological stories, Nezha in the Dragon Palace and Wukong in the Heavenly Palace, and conveys a spirit of daring to challenge. The bottles are orange and blue and carry themed illustrations. The box is dark blue with gold rims, and elements representing Wukong and Nezha are printed on the front with embossing and gold stamping. The box opens as a double door at an oblique angle of 60 degrees and then stands upright on a flat surface.

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Designer: Phillips Work: Marketing Campaign Classification: Advertising Published: Tuesday, 26 August 2025

The Imperial Patek Philippe

Global multimedia campaign by Phillips in Association with Bacs and Russo to promote the sale of a rare Patek Philippe watch, once belonging to Aisin Gioro Puyi, known throughout the world as The Last Emperor, including logo design, cinematic trailer, historic documentary video, catalogue, and exhibition tour with stops in New York, London, Taipei, Singapore and Hong Kong; bringing the unique history and provenance of the watch to life.

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Designer: Hyungwoo Park Work: Tissue Package Classification: Packaging Published: Monday, 25 August 2025

Itsso Slimtissue

Itsso Slimtissue is a premium facial tissue package with a slim cylindrical body. The shape is inspired by bamboo, with a narrow stem-like body and a curved lid. The main body is made of specialty paper, which allows printing across the full 360 degree surface for clear branding. The tissues are made from 100 percent bamboo pulp in two layers. The package is light and slim, so it is easy to carry and fits car cup holders. After the tissues are used, the case can be reused in more than 50 ways, such as a storage box or a pencil holder.

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Designer: Eisuke Tachikawa Work: Sake Bottle Classification: Packaging Published: Sunday, 24 August 2025

JO-CHU

Naorai created a new form of sake by distilling it without heat, allowing the flavor of the sake to remain intact. To represent the depth and tranquility of Japanese culture, "shide" (paper streamers) are used to help connote a sacred area. To express the beauty of the sake, Nosigner traced the shape of a water-filled balloon created by surface tension and connoted the moment when purified water droplets drop.

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Designer: N Z Skin Care Co., Ltd Work: Skincare Packaging Classification: Packaging Published: Saturday, 23 August 2025

Gota

Gota is a packaging design for skincare products. The design takes inspiration from the Maori tales of New Zealand. Three natural species of the country form the core visual elements: the mamaku fern in green, red alga in red, and the conus in blue. Figures of plant and animal fossils are shown on the outer box. The surface texture imitates natural stone, and embossed and debossed areas add depth. The cap is made of PP and ABS and carries the pattern of the key ingredients. The serum bottles use a rotating telescopic dropper.

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Designer: Huang junjie Work: Packaging Design Classification: Packaging Published: Friday, 22 August 2025

Jiugui Collector Product

Jiugui Collector Product is a packaging design created for a commemorative edition of Chinese Baijiu liquor. Jiugui Liquor is a leading brand of rich flavor Baijiu in China, and the special collection is offered as a gesture of thanks to loyal consumers. The visual style of the package draws on traditional Chinese furniture, which has an antique character and a distinct Chinese aesthetic. Ornament, proportion and form follow this classical language. The design aims to match the taste of consumers within the target age group.

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