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DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Discover 1029 award-winning designs tagged Packaging on DZGN.

Horse Year  Scent Sticks Packaging

Horse Year

Horse Year is a packaging series for incense sticks. The design centers on the seal script Chinese character for horse, combined with the linear language of Daoist talismans and smoke patterns. Five variants follow a color cycle based on the Five Elements of metal, water, wood, fire and earth. The five boxes can be placed side by side to form an image of a galloping horse. An inner tray is pulled out to reveal the incense and a blessing message. Uncoated paperboard, soy based inks and a molded pulp tray support recycling.

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Dukang Soullink Liquor

Dukang Soullink

Dukang Soullink is a packaging design for a twin-bottle liquor gift set. The set holds 580 millilitres of Baijiu in two bottles of 322 and 258 millilitres, with an alcohol content of 52 percent. The gift box measures 125 by 96 by 160 millimetres. Sound wave ripples are carved into the crystal-textured bottles, and the two bottles form one complete pattern when placed side by side. Silicone pads inside the box absorb shock. The design translates the theme of close friendship into a visual language for social drinking and gifting.

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Cistanche Desertico Plant Beverage Packaging

Cistanche Desertico

Cistanche Desertico is a packaging design for a plant based beverage made with cistanche deserticola peptide. The package is a compact box that fits easily inside a bag. The structure is lightweight and modular, so the drink inside can be removed after a single opening step. The box is made of white cardboard with gold foil stamping, which supports a minimal and formal visual style. The design moves away from the heavy look of traditional tonic packaging and addresses the daily habits of young office workers.

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Ankodoki Sweet Bean Jelly

Ankodoki

This package was created for the yokan line launched by a long-established Japanese bean paste maker. While preserving the traditional value of yokan, it breaks away from the conventional heavy packaging style. The nostalgic yet casual design brings warmth and approachability, perfectly matching the organic and simple taste of the sweets. Welcomed even by those unfamiliar with wagashi, it has been highly acclaimed and has won numerous awards both in Japan and abroad.

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Shangze Fruit Music Farm Gift Box

Shangze Fruit Music Farm

Shangze Fruit Music Farm is a gift box for tomatoes, shaped like a retro cassette player. The graphics, colors and structure recall the visual style of the 1960s to 1980s. A music module is activated when the box is opened, playing the brand anthem adapted from a classic song. Flat illustrations of radios, sewing machines, film reels and palm leaf fans are used, together with the brand character Fanxi. Tomato shaped cavities inside hold the fruit and cushion it during transport. Orange is used as the main color to appeal to younger buyers.

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Nature Blend Plant Based Beverage

Nature Blend

Pinar Nature Blend is a packaging design for a family of plant based beverages. The design applies a simple, modern and holistic visual architecture to the herbal beverage category. Natural tones are combined with illustrative elements and photographic images of the contents. A clear hierarchy helps shoppers recognize each variant quickly. Sharp transitions are used instead of soft gradients, so printing on carton surfaces remains clean and consistent. The result reduces visual clutter and separates the product family from competing items on the shelf.

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Imperial Gift Box Packaging Design

Imperial Gift Box

The design of the Six Treasures Imperial Tea Gift Box draws inspiration from the Chinese imperial dragon robe. The square box features a circular silk embroidery of double dragons on one side and a peony, the national flower of China, on the other, symbolizing harmony between heaven and earth. Its twin lids open inward like butterfly wings, revealing shimmering golden tea crystal bottles that evoke imperial nobility. Chinese calligraphy and seal elements incorporated into the logo and packaging highlight the transformation of classical aesthetics into contemporary design.

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The Treasure of Zbojniks Label

The Treasure of Zbojniks

The Treasure of Zbojniks is a label design for Zbojnicka fruit distillates. Zbojnicka in Slovak means belonging to a Zbojnik. Zbojniks were robbers who took part in insurgencies against serfdom, and people believed that they hid treasures in the Slovak mountains. The label presents the distillates as the treasure of Zbojniks. Velky Rozsutec mountain is shown at the top, and Slovak ornaments from different regions frame the design. Engraving-styled illustrations are printed in two colors on matte cream paper with a soft texture. The product name is applied with gold embossing.

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MTN Dew Cake-Smash Beverage Packaging

MTN Dew Cake-Smash

MTN Dew Cake-Smash is packaging for a limited edition cake flavored soft drink. The flavor was created to recall the spirit of shared celebrations such as birthdays, weddings and graduations. The design speaks to milestones that were missed and aims to offer a sense of optimism and festivity. A visual world of lively candle characters was developed for the pack graphics and for digital use. The candle characters suggest a crowd gathered at a party. The packaging invites consumers to mark an occasion again.

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Zhishan 1299 Organic Green Tea Packaging

Zhishan 1299

Zhishan 1299 is a gift box designed for organic green tea grown in high altitude tea gardens. The shape of a single bud leaf is cut as a hollow form on the box surface, turning the product form into a memory symbol. When the box is opened, the structure unfolds and stretches upward into a mountain shape, recalling the Chinese character for mountain and the tea garden at an altitude of 1299 meters. Gold stamping and UV coating are applied to the surface. Thirty small nitrogen filled packages inside keep the tea fresh and visible.

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Narangam and Cardamom Heritage Liqueur

Narangam and Cardamom

The packaging design presents two liqueur variants through a cohesive visual architecture rooted in heritage inspired detailing and contemporary clarity. Distinct orange and green color systems support immediate variant recognition, while structured typography and ornamental borders reinforce hierarchy. A vintage distillery illustration combined with botanical elements communicates origin and ingredient identity. Balanced composition, controlled spacing, and subtle embossing cues enhance premium perception, creating a unified product family with strong shelf visibility and timeless appeal.

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WellKaya Millets Herbal Cookies

WellKaya

The packaging system communicates functional herbal benefits through a clear typographic hierarchy and structured information layout. Three variants are differentiated using controlled color coding, consistent grid alignment, and concise iconography for quick recognition. Vintage botanical engravings reference traditional herbal knowledge, while simplified compositions maintain readability in retail environments. Restrained detailing supports clarity and consistency. The design balances cultural references with contemporary structure, ensuring legibility and differentiation.

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