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Packaging

Discover 1029 award-winning designs tagged Packaging on DZGN.

Nianfenyuanjiang Gu3o Alcoholic Beverage Packaging

Nianfenyuanjiang Gu3o

Gu30 is a bottle designed for baijiu, a traditional Chinese spirit. The design continues the Nianfenyuanjiang product line and keeps the established bottle shape and the dragon motif. The bottle is made with sarin, a bright and transparent material, so the carved dragon texture appears clearer and the liquid inside is easier to see. Glass, plastic, acrylic and paper are used in the packaging. Imperial elements recall the long brewing history of the distillery. The design aims to place the product in the premium segment of the baijiu market.

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Argan Life Skincare

Argan Life

The designer was commissioned to develop sustainable packaging for a mixed range of hair and skincare products. The project challenge was to use one size of packaging for three different-sized products. This required some clever internal cardboard engineering to support the products inside the single-size tube. The cardboard tubes were printed offset with black plus two spot colors, a spot UV varnish, and all over satin aqueous varnish. The lid labels were printed in two colors on a self-adhesive stock.

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Zao from Xinghua Village Liquor Package

Zao from Xinghua Village

Zao from Xinghua Village is a packaging design for Chinese liquor. The illustrated main pattern shows the process of growing wheat and turning it into liquor. The Chinese character for the series name is combined with European Gothic letterforms. Slender lines and decorative patterns link tradition with modern design. The label uses a silver pressed process with fine lines, and the box uses UV dark lines that can be felt by touch. The transparent bottle shows the clear color of the liquor. The design aims to present Chinese liquor to younger people and to people of different cultures.

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Heralbony Packaging

Heralbony

Heralbony is a packaging series created for an art-life brand that applies artworks by artists with disabilities to fashion and interior design. A single blue paper, chosen from more than 9,000 paper types, is used for all packaging and branding tools that customers touch. Blue is the symbolic color of World Autism Day. The selected paper is thick and has a craft-like texture. Only foil stamping is applied, in one position and one size, which removes the color proofing stage and keeps costs low. The range includes product boxes, gift boxes and shopping bags.

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Hainan Beer Packaging

Hainan Beer

Hainan Beer is a beer packaging design inspired by the landscape and culture of Hainan. The glass bottle carries relief patterns drawn from sea waves, sailing boats, lighthouses, coconut trees and seabirds, and its slim shape supports a one-hand grip. The aluminium can is printed with thermochromic ink, so a postmark pattern appears gradually as the temperature falls during refrigeration. The outer box is made of kraft paper and shaped like a suitcase. The packaging links the beer to local scenery and to a relaxed local lifestyle.

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Luckin 2.0 Drip Coffee Packaging

Luckin 2.0

Luckin 2.0 is a series of drip coffee packaging created for five coffee varieties. Each box is illustrated with the origin of its beans, including Africa and Yunnan in China. Local plants and animals are drawn to suggest a natural scene. Five bright color schemes separate the varieties and help the boxes stand out on the display shelf. The layout is direct and simple, with clear product information instead of long slogans. The boxes are produced with four color printing, matte black hot stamping and a matte silver label.

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Fountain of Fortune New Year Packaging

Fountain of Fortune

This gift set features an illustrated package containing two cans of Prosperity Water and an interactive mobile red envelope. The design reinterprets traditional gift-giving through visual storytelling, symbolic elements, and integrated digital interaction. By combining classic New Year imagery with contemporary interactive features, the project presents both physical and digital components within a unified festive experience. The integration of traditional symbols and digital interaction reflects an approach that connects established cultural practices with present-day modes of communication.

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Jelly Fresh Seasoning Brand

Jelly Fresh

Jelly Fresh is a packaging concept for a line of powder seasonings made for the preparation of fish. The design is inspired by the figure of the newspaper boy and recalls the old habit of wrapping fresh fish in paper. A photograph of the newspaper boy is combined with typography, layout and graphic elements to create a link with the consumer. The range includes three flavors and two package formats, so the seasonings are easy to use in the kitchen. A modern and clean layout with a distinct color palette helps the cans stand out on the shelf.

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Twiggle Herbal Tea Packaging

Twiggle

Twiggle Tea Packaging is a cohesive visual system designed for four herbal infusions: Hibiscus, Chamomile, Lemongrass, and Peppermint. Each variant is distinguished through a dedicated color palette and detailed botanical illustration, enabling clear product identification. Bold typography improves readability, while a structured layout organizes information efficiently. The balanced composition creates strong shelf presence and visual continuity across the range, resulting in a vibrant yet organized packaging solution that enhances recognition and differentiation.

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Zhi Hou Chinese Baijiu Packaging

Zhi Hou

This is a citrus flavored Chinese Baijiu called "Zhi Hou". In Yunnan, China, people will turn good quality citrus brewing into baijiu. The raw material ratio of this product has reached the level of 20 pounds citrus brewing a pound Baijiu, so it can only be sold in limited quantity.in designed the bottle into a ball shape, and made irregular bulges at the shoulders of the bottle, so that the shape would not look so monotonous. The shape of the bottle cap, designer directly simulated the branches of citrus, when the bottle was put into the orange bag, the bottle cap would be exposed.

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Medaus Kristalas Packaging Labels

Medaus Kristalas

Honey Crystal is a set of packaging labels created for the honey products of a family bee farm founded in 1957. The labels avoid the common use of bee and hive images and instead highlight the crystal structure of honey, along with local landscapes, plants and flowers. Three separate labels mark raw honey collected in spring, summer and autumn. The labels are self-adhesive and glossy, printed in CMYK and Pantone colors, in sizes suited to jars of 720, 410 and 250 milliliters. Transparent labels are used for pollen pouches.

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Bama Elegant Meeting Tea Packaging

Bama Elegant Meeting

Bama Elegant Meeting is a tea packaging series created for a classic Chinese tea. The design is based on four plants, plum, orchid, bamboo and chrysanthemum, which represent the four gentlemen in traditional Chinese culture. Each plant is linked to a different tea variety and its character. The tea can is round and full in shape, suggesting harmony. The top of the can takes its form from the Taihu stone used in Chinese gardens, a shape associated with elegance. The packaging is made of ceramic and paper and measures 230 by 230 by 210 millimeters.

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