Packaging

Discover 1029 award-winning designs tagged Packaging on DZGN.

Designer: K Laser Design Lab. Work: Packaging Classification: Packaging

Blue Lagoon Iceland

Blue Lagoon Iceland is a packaging series for a skincare line inspired by the Icelandic landscape. The base material is transparent holographic paper with a Fresnel lens effect. A holographic transfer film is applied to the paper stock, creating fully recyclable Fresnel lens paper. The graphics are printed in CMYK and white to build layers of color. The watercolor artwork and the lens effect together add depth and a pearlescent shimmer. The series covers seven products, from a hydrating spray to a lip balm.

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Designer: Ximena Ureta Work: Wine Packaging Classification: Packaging

Day One

Day One is a wine label design created for a Chilean vineyard where the grapes are hand harvested. The label marks the moment when a winemaker decides to begin the harvest, a decision that shapes the quality and the character of a wine. The illustration shows harvest scissors among flowers, grapes and vine leaves. The design covers five grape varieties from different valleys. The labels are printed in offset on Fasson Cuvee Sable paper of 85 grams per square meter, with three special colors, matt gold foil, stamping and protective varnish.

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Designer: Hou, Hsiao Che Work: Shampoo Classification: Packaging

Renata-A

Renata-A is a shampoo bottle designed for a hair care brand. The bottle body is made with a bio-based material produced from discarded tea stems collected from tea farmers in Taiwan. The material replaces 40 percent of petrochemical plastic and helps reduce carbon emissions. The bottle is as durable as conventional plastic containers, can be recycled and does not release toxic substances into the soil after incineration. The packaging holds a shampoo made with Chinese herbal extracts, and the design reflects the theme of regeneration.

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Designer: Wen Liu Work: Alcoholic Beverage Packaging Classification: Packaging

East Travel

East Travel is a packaging design for baijiu, a traditional Chinese distilled spirit. The bottle uses a simple cylindrical glass form that is convenient for mass production. The cap is shaped after water ripples, a reference to the high quality water used in brewing. The label is made of special paper, and the illustration and the product name are bronzed. The outer packaging is made of pressed bagasse, the fibre left after the sugarcane is fermented, a material that degrades naturally. The design draws on Chinese folk culture and on traditional brewing methods.

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Designer: Clarkmcdowall Inc Work: Branding Classification: Packaging

Theo Rebrand

Theo Rebrand is a packaging and visual identity program for a fair-trade, bean-to-bar chocolate brand. The design uses a bold paint stroke as a window to taste discovery and as an expression of the craft behind premium chocolate. A white background suggests clean eating and purity of ingredients, and helps the packs stand out on the shelf. Bars measure about 3 by 6 inches and use a paper overwrap with a foil inner layer. Cups measure about 2 by 4 inches and use a flow wrap on a matte substrate. The aim is to link higher standards with good taste.

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Designer: Wen Liu Work: Baijiu Packaging Classification: Packaging

Dream Of The Blue

Dream of the Blue M6 Plus adopts a luxury design which reflects a modern aesthetics. The blue bottle and gold label with a drip decoration shows a low-key luxury and brings out international taste. It takes "Dream Drop" as the origin of creativity, uses water drop bottle and crystal cover as the styling symbol. The structure is natural and the transition is smooth from top to bottom. With the innovative technology and more high-grade texture of material, the quality has also highly improved. The design integrates modeling, color, craftsmanship and ergonomic function.

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Designer: Manling Lin Work: Chinese Baijiu Classification: Packaging

Luzhou Laojiao

Luzhou Laojiao 1915 is packaging for a Chinese baijiu spirit. The bottle is shaped like a sailing boat, and the visual symbols are refined from the Jiangyang map of Luzhou. The curved form refers to the flowing liquid inside and gives a comfortable feel in the hand. The bottle is made of glass with sprayed color and an applied brand mark. The box is finished with bronzing, embossing and an applied brand mark. The package measures 58 by 158 by 350 millimeters. The aim is a light and luxurious look for drinkers aged 30 to 40, with a modern high-end feeling that keeps the traditional character.

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Designer: Jin Zhang Work: Seasoning Packaging Classification: Packaging

Hao Prawns

Designers use a large area of white to distinguish themselves from other similar products, using a combination of familiar poker characters and crayfish to make consumers feel familiar; Because the Chinese characters of the brand name are easy to pronounce incorrectly, the designer designed the brand's English logo using Chinese pinyin annotations. Adding the tone makes it easier to pronounce the brand name correctly, and the tone shape is like a check mark, forming an auxiliary graphic for the brand.

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Designer: Chi Forest Work: Functional Beverages Classification: Packaging

Alienergy Energy Drink

Alienergy is packaging for a sugar free energy drink. The design uses a slim aluminium can measuring 58 mm in width, 58 mm in depth and 142 mm in height, holding 330 ml. Aluminium was chosen because it can be recycled and repurposed efficiently. An alien figure, drawn as an extension of the brand logo, forms the main graphic and is repeated across the product line. A clean colour palette, straight lines, geometric shapes and metallic accents give the can a strong shelf presence. The information hierarchy highlights the sugar free formula.

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Designer: Xianfeng Wu Work: Tea Packaging Classification: Packaging

Mountain Tea

Mountain Tea is a packaging design for pressed tea cakes. Each tea cake is wrapped like a candy, which makes the tea easier to use and gives a modern look. The wrapping uses environmentally friendly handmade paper, following an older packaging form in a new way. The design holds four independent packages that can be combined into one complete picture on the shelf. The illustration shows tea leaves, tea trees and rare animals of Xishuangbanna in Yunnan, China, where the tea is grown. The package measures 280 by 205 by 70 millimeters.

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Designer: PepsiCo Design and Innovation Work: Food Packaging Classification: Packaging

Doritos Solid Black 2023

Doritos Solid Black 2023 is a limited edition food packaging design created for a snack brand initiative that supports Black innovators and changemakers. The annual series was expanded into a collaboration platform that highlights Black artists. The artwork was made by Mz. Icar, an anonymous interdisciplinary arts collective composed mainly of Black women. The artwork was then extended into a complete visual identity system, applying its palette and graphics to the packaging, an influencer kit and merchandise. The kit takes a pyramid shape inspired by the brand triangle.

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Designer: Xin GaoWei Work: Antibacterial Socks Classification: Packaging

Fousu

Fousu Sock Packing is a packaging design created for a range of socks. The package is made with pulp molding technology and uses degradable material to reduce environmental pollution. The form is abstract and recalls a flying saucer and a spaceship, giving the package a futuristic and technical character. A hexagon shape based on the carbon element runs through the design and refers to the carbon and cotton concept of the socks. The package measures 300 mm in width, 90 mm in depth and 80 mm in height. After opening, the package can be reused as a daily storage box.

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