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Discover 1029 award-winning designs tagged Packaging on DZGN.
Wine Black Pyramid features a four wine bottle premium package greatly inspired in the ancient Egyptian culture with silhouettes resembling the figures of kings at the metal armor in the packaging resembling an pyramid. Each bottle type symbolizes one of the fourth primary elements: fire, earth, water and air. They are represented with luminescent symbols that shine in the darkness.
Game Fuel Team Optic Champions Can is a limited edition beverage can created for the gaming community. The flagship packaging design was adapted to reflect the Optic Gaming team, whose members wear white during tournament play. White forms the background of the can, with accents of green. A custom illustration of each team member is presented as a photorealistic portrait. Direct printing, tactile varnish and a raised three dimensional finish emboss the entire body of the can. A matte ink finish in selected areas highlights the metallic tones.
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Garden is a packaging design for plant essential oils. The structure combines a box with a pop-up mechanism, a technique usually found in interactive books. When the packaging is opened, chairs rise and a garden stage background unfolds, together with a swinging ballerina figure. The scene turns the act of opening into a short performance rather than a simple task. The packaging is made of degradable plant fiber paper. The pop-up structure enriches the interior space and supports the garden theme of the product. The overall size is 290 by 150 by 86 millimeters.
Mi Sports Bluetooth Headset Mini is packaging created for a sports Bluetooth headset. The front of the pack shows only the earpieces and the controller, while the cable stays hidden. A PET tray inside holds the headset in place, and a paper cover forms the outer shell. Seen from a distance, the two earpieces read as eyes and the controller reads as a mouth. Added colors and printed details turn each pack into an emoji face with a different expression. The design aims to appeal to young buyers at a low production cost.
Utobeera is a packaging design for a fruit beer. The name Utobeera was inspired by the word Utopia, and it reflects the brand values of equality, human rights, diversity, uniqueness and love. Four well known figures from art history are reinterpreted in a psychedelic illustration style: the hat man by Rene Magritte, a girl in a Chinese dress, Bacchus, the god of wine, and the Chinese god of longevity. Each fruit in the original artworks is replaced by a digital fruit figure. The design refers to cyberpunk culture and uses Pantone colors and foil pressing.
The main goal of the redesign is to increase the overall brand awareness and highlight the distinctive features such as classical production methods, raw materials and quality. The complete rebranding of ALITA includes a new bottle, renewed logo, monograph, capsule and label design. The products now have more elements specific to the category of sparkling wine and champagne with an introduction of a light classical touch and some solidity but retaining overall a rather modern and light feel.
Project tasks: Naming, brand creation and packaging design for popped water lily seeds, targeted at US consumers. The challenge was how to grab a market that hasn’t necessarily heard of the key ingredient, water lily seeds. The solution, to focus on shelf shout, simple information hierarchy and prominent ingredient visuals. The illustration, which makes up both the front and back of the packaging, drives home the product and flavor variant. The uneven nature of the Hopapops brand mark typography adds a cheeky bounce to the packs, complimenting the fun tone of voice created for the brand.
Laote Breweries is a packaging design for craft beer sold in 500 ml aluminium cans. The design centres on a detailed badge that refers to the history and tradition of a brewing family. The badge is intended to suggest careful hand brewing and to invite curiosity about the taste. Craft beer is made in small batches rather than through large industrial production. In China, industrial beer is widely available, so small batch brewing is seen as valuable. Spot colour printing is used on the cans to keep the badge clear and precise.
Golden Life is a packaging design for green plum wine. The form is inspired by traditional Japanese architecture with Chinese elements, including temple and house profiles and the curves of Zen buildings. A golden color reflects the tone of the wine. The outer box is made of composite paper combined with polyethylene and foil, while the bottle is made of glass, a chemically stable material that is not corroded by alcohol or acids. An opening on the side saves material and production steps. A removable ring and a ribbon hold the package closed and make it easy to carry.
This project is called Open and includes six different photography magazines which are bundled in these custom-made sleeves. The sleeves are made of a thick, heavy, anthracite cardboard with an embossing and screen printed numbers 1-80 (the number of subscribers). The client personally stamped each box during the presentation which makes every box a unique one. The title on the boxes is quite literally open, because the cut-away in both boxes show the letter O when placed next to each other.
Based on "Elegant & Cute" branding principle, Aunt Stella creates this floral series targeted on the wedding gifting market. Every single sleeve of a wooden box symbolizes an aspect of love and romance. The pink one with plumeria symbolize the first love, delivers the bashful and delightful wish in a relationship. The green one with lively Ghost plant and feather imprints the eternity of love. And in the last piece, designers use a white background as a symbol of wedding dress and pureness of love which is enriched by surrounded rose and plenty floral, fruity illustrations.
Seasoning Series Design is a set of packaging for soy sauce, pepper and mustard. The soy sauce pot is made of kaolin fired with a transparent glaze, and the lid and body are joined by concave and convex marks. Its slightly concave top allows the index finger to rest naturally while pouring. The pepper bag is made of 135 gram sulphate paper, with an enlarged pinch area that acts as a handle for easier shaking. The pepper gathers at the bottom for simple tearing and pouring. The slender mustard bag is vacuum packed in PE film for controlled squeezing.