DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Jelly Fresh Seasoning Brand

Jelly Fresh

Jelly Fresh is a packaging concept for a line of powder seasonings made for the preparation of fish. The design is inspired by the figure of the newspaper boy and recalls the old habit of wrapping fresh fish in paper. A photograph of the newspaper boy is combined with typography, layout and graphic elements to create a link with the consumer. The range includes three flavors and two package formats, so the seasonings are easy to use in the kitchen. A modern and clean layout with a distinct color palette helps the cans stand out on the shelf.

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KK-Park Signage System

KK-Park

KK-Park is a signage system for a cultural and leisure block in Yancheng, China. The site, a former playground, was renovated as a place for cultural exchange between China and South Korea. The design reinterprets Korean elements, including the ribbons of traditional Korean costume, the traditional color scheme known as Obangsaek and the strokes of Korean characters. The signs follow the belt-like loop of the site. Tall wayfinding signs stand near each entrance to guide visitors. The boards are made of bent stainless steel, prefabricated and installed on site.

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Stacked Glyphs Characters Typography

Stacked Glyphs

In Chinese culture, a special type of character called Stacked Character refers to the character formed by overlapped glyphs. Most of these superimposed characters are uncommon and are gradually replaced by commonly used characters nowadays. So that Stack Glyphs constructed the characters using graphical symbols, collected these lost chinese characters.

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Zhi Hou Chinese Baijiu Packaging

Zhi Hou

This is a citrus flavored Chinese Baijiu called "Zhi Hou". In Yunnan, China, people will turn good quality citrus brewing into baijiu. The raw material ratio of this product has reached the level of 20 pounds citrus brewing a pound Baijiu, so it can only be sold in limited quantity.in designed the bottle into a ball shape, and made irregular bulges at the shoulders of the bottle, so that the shape would not look so monotonous. The shape of the bottle cap, designer directly simulated the branches of citrus, when the bottle was put into the orange bag, the bottle cap would be exposed.

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Bama Elegant Meeting Tea Packaging

Bama Elegant Meeting

Bama Elegant Meeting is a tea packaging series created for a classic Chinese tea. The design is based on four plants, plum, orchid, bamboo and chrysanthemum, which represent the four gentlemen in traditional Chinese culture. Each plant is linked to a different tea variety and its character. The tea can is round and full in shape, suggesting harmony. The top of the can takes its form from the Taihu stone used in Chinese gardens, a shape associated with elegance. The packaging is made of ceramic and paper and measures 230 by 230 by 210 millimeters.

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Centrestage 2021  Event Organization Space

Centrestage 2021

Centrestage 2021 is an introductory event space created for a fashion trade event in Hong Kong. The 600 square metre space was used for opening receptions, fashion presentations and, in default mode, an audio-visual experience. The concept, named Chapter Infinity, was inspired by drawings of impossible spaces. Suspended LED screens, a floating staircase, an infinity mirror and overlapping planes of mesh, mirror and acrylic form the setting. All items were prefabricated off site to allow a three-day installation. Reusable aluminium frames and biodegradable carpets were used.

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