DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Big Dream Visual Design

ALICE XI ZONG Visual Design Graphic Saturday, 5 April 2025

Big Dream

This visual design pays tribute to Asian Pacific American Heritage Month with a blend of traditional and modern styles that captures the essence of classic Chinese art. Nuanced brushstrokes showcase the beauty and depth of this art form. The study exhibits a balance of sophistication and cultural significance that is synonymous with Chinese calligraphy, highlighting its relevance to Asian culture. The design language is timeless, merging art and design to connect to the beauty of the past while forging a path towards the future, in celebration of the Asian Pacific American culture.

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Unajiro Visual Identity

KEISUKE AKARI Visual Identity Graphic Friday, 4 April 2025

Unajiro

Unajiro is a visual identity created for an eel restaurant brand. The identity includes a logo and a complete set of applied items, such as decorations, lanterns, chopstick bags and aprons. The logo combines the katakana and hiragana forms of the letter U, the word umai, which means delicious, and the first sound of the Japanese word for eel. The design follows a traditional Japanese craftsman style and expresses the concept of a delicious rice bowl. A recycling mark was added to the chopstick bag. The words for prosperous business on the front cover carry a wish for good trade.

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Zao from Xinghua Village Liquor Package

Chunyang Wang Liquor Package Packaging Thursday, 3 April 2025

Zao from Xinghua Village

Zao from Xinghua Village is a packaging design for Chinese liquor. The illustrated main pattern shows the process of growing wheat and turning it into liquor. The Chinese character for the series name is combined with European Gothic letterforms. Slender lines and decorative patterns link tradition with modern design. The label uses a silver pressed process with fine lines, and the box uses UV dark lines that can be felt by touch. The transparent bottle shows the clear color of the liquor. The design aims to present Chinese liquor to younger people and to people of different cultures.

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Heralbony Packaging

Atsushi Morita Packaging Packaging Wednesday, 2 April 2025

Heralbony

Heralbony is a packaging series created for an art-life brand that applies artworks by artists with disabilities to fashion and interior design. A single blue paper, chosen from more than 9,000 paper types, is used for all packaging and branding tools that customers touch. Blue is the symbolic color of World Autism Day. The selected paper is thick and has a craft-like texture. Only foil stamping is applied, in one position and one size, which removes the color proofing stage and keeps costs low. The range includes product boxes, gift boxes and shopping bags.

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Hainan Beer Packaging

China Resources Snow Breweries Packaging Packaging Tuesday, 1 April 2025

Hainan Beer

Hainan Beer is a beer packaging design inspired by the landscape and culture of Hainan. The glass bottle carries relief patterns drawn from sea waves, sailing boats, lighthouses, coconut trees and seabirds, and its slim shape supports a one-hand grip. The aluminium can is printed with thermochromic ink, so a postmark pattern appears gradually as the temperature falls during refrigeration. The outer box is made of kraft paper and shaped like a suitcase. The packaging links the beer to local scenery and to a relaxed local lifestyle.

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Sejong Center Rebranding Identity Renewal

Sejong Center Identity Renewal Graphic Monday, 31 March 2025

Sejong Center Rebranding

Sejong Center Rebranding is a visual identity design for the Sejong Center for the Performing Arts, a public institution opened in Seoul in 1978. The identity moves away from the usual logo style of Korean public institutions. Hangul, the Korean writing system, serves as the symbol itself, and the letterforms are combined with musical notation drawn from the six pillars of the building. Custom typefaces, stage staff clothing and a printed book extend the identity beyond the logo. The design joins old and recent forms in one system.

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